Traffic is also something we have to deal with as Christmas approaches if we want to make money on the Internet. As Christmas approaches there is a definite drop in Internet traffic. This is because the online shopping is done. No time ship, so instead of online shopping, most people are hitting the pavement to actual stores to do their shopping to fill in any last minute Christmas requests.
If you are suddenly noticing a drop in traffic to your site, take it in stride. It is most likely because most people are not shopping online and are using the search engines much less. This is especially true during the evening hours. I have observed a modest drop in traffic to my sites over the last week. This was quite different from the weekend after Thanksgiving when my traffic stats went sky high (well at least for me!)
I suspect that traffic will pick up once again when the holidays are over.
There are a couple of things you can do to get around the traffic loss during the holidays. If you still have the writing bug, go ahead and write away! If you focus on current news events to drive traffic to your site, then the hits will certainly take a hit. It may not be worth your time to try to catch the latest Google Trends.
Look to write about content that will last through the ages. Focus on writing what is called "Evergreen" topics. These are things that are popular throughout the year. You can hone your craft by taking the time to learn about something new and focus in on that topic.
No comments:
Post a Comment